Workshop Title: Metadata and the future of your video in a Online world

As video delivery shifts from television transmission to an online
world, what changes do you need to make to your metadata?

In this workshop, we'll discuss the importance of metadata and keywords
to enhance discoverability online, demonstrate how to increase the
online usability of your program archives, and show how you can use
YouTube and the Internet Archive to increase the impact of your work and
reach new audiences.

Whether you decide to go the "Do It Yourself Archiving" route by uploading
your video directly to the Internet Archive or use the newer "Archiving
as a Service" where John uploads the video and metadata from your
existing Youtube or Vimeo channel to the Internet Archive, you will be
provided with examples of "metadata makeovers" that will highlight time
efficient improvements you can make to increase the discoverability of
your online videos.

Join John Hauser for a master class on archiving, metadata and how to
improve the discoverability of your online video.


Speaker Bio: John is an IT consultant and digital media archivist from
Eureka, CA associated with Access Humboldt. He received the 2015 Buske
Leadership Award for his work promoting video archiving at the local,
regional and national levels of the ACM.

He founded the Community Media Archive, in partnership with the Internet
Archive and Access Humboldt, where public access TV stations and
Community Media Centers can archive their video and have them
automatically transcoded into multiple formats.

He has devloped a Youtube -> Archive workflow expanding the Community
Media Archive from 53,000 videos to over 420,000 videos from 533 access
centers and government entities around the country.

He has spoken at seven national ACM and several ACM Regional conferences
about the Community Media Archive and assisted many access centers in
understanding how to work effectively with the Internet Archive.